For Parents

As a parent, you want your child to grow into a confident, capable adult with a meaningful future.

You want them to choose a path where they can grow, succeed, and build a life they genuinely enjoy.

The world is changing fast. New careers are emerging, technology and AI are reshaping industries, and the path from education to career is no longer clear or predictable.

At the same time, many students are expected to make major decisions about college and careers before they truly understand themselves—their strengths, interests, motivations, or the opportunities available to them.

Many families assume that students will simply “figure it out” once they start college.

Research shows that around 30–50% of college students change their major at least once, and many change more than once during their studies.

Every change can mean:

• additional semesters in school
• extra tuition and living expenses
• delayed entry into the workforce
• increased student debt

For families, this can represent thousands — sometimes tens of thousands — of additional dollars.

How do you guide your child when the world they are entering is changing so fast?

Parents want to help their children make the right choices, but often feel unsure about:

• which careers will still be relevant in the future
• how to guide their child without pushing them
• how to have productive conversations about their future